Remote and In-Person Training for Senior Care Franchise Owners

You don’t need to have any experience to own an in-home care franchise with Golden Heart Senior Care. What you do need to have is the determination to learn everything it takes to run an efficient operation. Our outstanding training program is broken into highly developed sections, designed to help new franchise owners absorb as much information as possible before they open for business.

Virtual and in-person business development training is performed by Golden Heart Senior Care president Craig Bass, who has nearly 30 years of business experience, while Golden Heart Senior Vice President of Operations Golden Kennedy, with decades of experience in the field of senior in-home care, conducts training related to working with caregivers and clients.


At-Home Pre-Training for Your Senior Home Care Franchise

FAST-Start Training Modules

Online and telephonic training courses that cover everything new franchise owners need to begin their business operation, including:

Setting up a business entity
Establishing bank accounts
Purchasing insurance
Hiring caregivers
And more!
Learn more about our Pre-Training!

Pre-Training Webinars and Calls

During this portion, franchise owners learn about:

  • The creation of their business website
  • Pricing their services
  • Establishing and managing referral pipelines
  • How to perform local competitive analysis
  • How to set up their office, email and phones
  • Coordinating vendor relationships

You’ll get some homework assignments during this portion of training!


In-Home Care Franchise Software Training

The senior in-home care experts at Golden Heart Senior Care developed a software program called SMARTcare, to ease the administration of regular tasks such as employee management, client coordination and billing, along with reporting and planning tasks. Our franchise owners use this purpose-built program to conveniently manage their businesses and communicate with employees and clients.

During the webinar training on the SMARTcare software, new franchise owners learn how the software helps facilitate their day-to-day operations and long-term growth. The SMARTcare software is invaluable in saving time and hassle when managing an in-home care franchise.


Learn more about our software capabilities!

All about SMARTcare

Personalized care coordination
  • Establish a unique care plan for each client with up to 10,000 service options
  • Manage care schedules and appointments, track clients’ favorite caregivers
  • Immediate access to any client’s daily care plan
Easy employee management
  • Accuracy and efficiency for processing payroll
  • Track skills, licenses, education and performance history of each staff member
  • GPS tracking clock-in system indicates when a caregiver arrives and departs a client’s home
Seamless communication
  • A portal for caregiver reports to provide records and transparency
  • 24/7 client/family access for daily care plan, questions and payments
  • Eases back-and-forth between business owner and caregiver
Accurate record-keeping
  • Accuracy and efficiency for billing (including GPS time-stamp)
  • Documented record of service for insurance and tax purposes
Effective development tools
  • Management and strategic planning
  • Referral source management
  • Easy report generation


On-site training for your in-home care franchise

The final portion of new franchise owner training takes place over three intensive days at our training center in Sun City, Arizona, or our headquarters in Frisco, Texas. During these three days, Golden Heart Senior Care franchise owners dig deep into the finer details and requirements of owning and operating their business. Each training day features eight hours of classroom learning.


Read about what’s covered during our three-day training!

Day 1: Startup and Business Development

  • Utilizing a client lead service
  • Establishing referral networks
  • Utilizing Social Media
  • Advertising and marketing

Day 2: Caregiver Management

  • Recruiting caregivers
  • Training and retraining
  • Human resources policies and operations
  • Regulatory requirements
  • Payroll rules and regulations

Day 3: Client Engagement

  • New client engagement and onboarding
  • Defining and executing services
  • Ensuring quality care
  • Client operations and policies
  • Elder care regulatory requirements

Compassionate care and business growth can co-exist!

Find out how, with our senior in-home care franchise program!